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Tracking & Analytics

21 article(s)

Setting Up Conversion Tracking

JavaScript First-Party Tracking

Affiliate Network Integration

Custom Event Tracking

Understanding Your Statistics

Analyzing Target Performance

Viewing Raw Events and Visitor Details

Understanding Visitor Profiles

Viewing Your Visitor List

Cross-Device Tracking and Identity Resolution

Universal Script API Reference & Recipes

Direct Link Tracking

Ad Platform Integration & Routing

Time-to-Conversion (TTC)

Facebook Pixel & CAPI Deduplication

Cohort LTV Analysis

Refund Tracking & Net Revenue

Facebook CAPI Event Match Quality

Google Ads Enhanced Conversions

Refund Sync to Ad Platforms

TikTok Events API Integration

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